MetisProposal for Carlsberg Group

Every Carlsberg supplier mapped this year. Then assessed, in order of risk.

Map all of your roughly 15,000 suppliers in the first month. Assess the 150 riskiest this quarter against your own Code. Then broad implementation, with the cost of each assessment borne by the supplier the way Sedex membership is today, or by Carlsberg where it chooses. An indicative calculator at the end lets you set the coverage and the pace and see what follows.

Prepared forLuke Smitham, Carlsberg Breweries A/S
Date7 September 2026
Valid until6 December 2026
15,000
suppliers, licensees and co-manufacturers mapped in month one
150
riskiest assessed against your Code in Q4 2026
100%
reachable at the pace and coverage Carlsberg chooses
< 2 hrs
per supplier once documents are in, a full year of coverage each

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What we understood

~15,000
direct suppliers across decentralised markets and several systems. The exact number is not known internally.
761
reached by Sedex, about 5% of the base. The spend threshold leaves high-risk, low-spend suppliers out.
Suppliers
pay for their own Sedex membership and audits today. A two-person team at group level runs the programme.
22+
licensees and co-manufacturers carry the Carlsberg name and, as far as we can see, sit under no assessment programme.
All first
You want every supplier through some form of due diligence, then risk-based depth. An internal review is deciding who owns it.

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The sequence we propose

1
First month

Map everything

Every supplier, licensee and co-manufacturer gets an inherent risk rating: the risk that comes with its industry and its country, before anyone looks at its documents. Metis holds existing data points on 200 plus countries and 1,000 plus subsectors; a supplier needs only a country and an industry classification, and where a list lacks them, we identify them. Messy lists from several systems are fine.

You know what every supplier is, and how much inherent risk it carries, before anyone is contacted.

Very highHighMediumLowVery low
2
Q4 2026

Prove it on the 150 riskiest

150 is one percent of the base, the size we find right for a proof of concept: large enough to learn from, small enough to run in a quarter. The 150 are the suppliers the map rates highest risk, each assessed against your own Code from the policies and records they already hold.

Two cycles run. An Evaluate cycle onboards them and shows current performance against the inherent risk the map expected. An Influence cycle then issues each supplier specific guidance and shows what one round of guidance produces in measured improvement. It ends with a review meeting for you and procurement.

3
From 2027

Broad implementation

Carlsberg's Supplier & Licensee Code is amended to name a Metis assessment as an accepted route to demonstrating compliance, alongside Sedex. Suppliers not on Sedex complete one; suppliers on Sedex may switch or stay. Existing SMETA, EcoVadis and ISO evidence uploads and counts. In-person audits continue only where the evidence calls for one.

We suggest rolling out from very high to very low risk. How far and how fast is Carlsberg's choice; the calculator below shows what each choice means.

What one supplier assessment buys: a full year of coverage, not a snapshot

Each assessment covers a supplier for twelve months. In that year the supplier is assessed from its own documents, receives a specific improvement plan, and can send new evidence as many times as it likes; Metis re-reads and re-scores every time. There is no limit on revision cycles, because the point is that the score moves, not that a report is filed.

An audit tells you what a site looked like on one day. A year of coverage tells you whether the supplier improved.

Map Evaluate Track Influence Sustainthe loop, all year
Map and Evaluate happen once. Track and Influence then alternate for the rest of the year: the dashboard shows where a supplier stands, the supplier gets guidance and sends evidence, the score updates, and round it goes. Sustain is that loop running without a limit on cycles.

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Pricing, and an indicative calculator

Indicative, for illustration only. Figures are confirmed in a formal proposal.
Cost borne by Carlsberg
$45,000 first year, subscription
Setup and mapping fee
Inherent risk map of the entire supply chain. Every supplier, licensee and co-manufacturer rated on the risk of its industry and its country, from Metis data on 200 plus countries and 1,000 plus subsectors, refreshed through the year.
NACE code and country identification. The map needs a country and an industry classification per supplier. Where your lists have them, we use them. Where they do not, our classification tool identifies them. Included.
Setup for Carlsberg's use case. Teams and users, assessment packs, dashboards, supplier messaging in Carlsberg's name, and whatever configuration your programme needs to run.
Later years. The subscription carries an indicative uplift of about 5% a year for platform improvements, confirmed in the formal proposal.
Cost borne by Carlsberg$7,500 once to add the five business-ethics requirements of your Supplier & Licensee Code to the question set, so every assessment is against your Code. See the note on your Code*
Per supplier, per year
One assessment covers one supplier for twelve months with unlimited revision cycles. Who bears the cost is Carlsberg's call, supplier by supplier.
Cost borne by Carlsberg
$199
For any supplier Carlsberg chooses to fund, the first 150 included if Carlsberg funds them.
Cost borne by the supplier
$219
Paid by card in the supplier's own currency. Less than a Sedex membership (£224 to £374 per site) and, for most suppliers, instead of a $1,500 to $5,000 audit.

Indicative calculator

25%3,750 suppliers
761 suppliers, about 5%. Audits on about 1 in 6 of them a year, cost borne by the supplier.

Suppliers assessed, by year

We suggest sequencing from very high to very low risk. In our experience roughly one in four suppliers in a mapped base lands in the high or very-high tiers; the map will give you Carlsberg's own split. How far to go is your choice.

Cost borne by Carlsberg

Total to
Subscription years run October to September and are shown in the calendar year invoiced. Uplift of about 5% a year is indicative.

Cost borne by a supplier

Indicative only

All figures are indicative and for illustration. Prices, uplift and pace are confirmed in a formal proposal. Sedex and in-person audits stay for the suppliers the evidence flags, around one in twenty rather than one in six today. Sedex prices from published pricing, 2026; audit costs from published auditor day rates.

* A note on your Code

We mapped all 58 requirements in Carlsberg's Supplier & Licensee Code of Conduct (June 2025) to the Metis question set, line by line. 53 are covered by the standard set today. The five that are not sit in chapter 7, business ethics: conflicts of interest, competition and fair trade, sustainability claims, information security and responsible AI, and trade sanctions policy. The $7,500 line adds those five to the question set and trains the assessment on them, once. Sanctions screening itself stays with your legal team's provider; Metis tests policy and awareness, not lists. The full mapping is available on request.